June Lightovation Seminars
During June Lightovation, ALA and Dallas Market Center (DMC) are joining
forces to bring more educational seminars than ever to event attendees.
Wednesday and Friday of the event, ALA will host two seminars in its seminar
center, World Trade Center 345. On Thursday, join ALA and DMC for Connected
Lighting Day in Trade Mart 4804, the Light + Technology Center.
Wednesday, June 21
How Consumers Shop for Lighting
Panel: Larry Lauck, executive vice president, ALA; Tim Stumm, general manager,
Lights Fantastic Dallas; Denise Duncan, general manager, Lighting Etc.
Time: 11 a.m. – Noon
Location: W TC 345, ALA Seminar Center
Panelists will explore the results of ALA’s recently conducted consumer
research and what this information means to ALA showrooms and the
Thursday, June 22
Your Customer is Ready for the Smart Home
Instructor: Lori Arnold, president and owner, Coldwell Banker Apex, Realtors
Time: 10 – 11 a.m.
Attendees will learn about who is buying smart home products, how they are
controlling them, and the most valued benefits of these technologies. They will
also find out what incentivizes customers to purchase smart home products
and how much they are willing to spend on them.
Lighting’s Role in the Internet of Things
Instructor: Beatrice Witzgall, CEO and founder, LumiFi
Time: 2 – 3 p.m.
In this session, one of the Internet of Things’ biggest innovators in the lighting
industry will share insight on the benefits and cost efficiencies of smart and
connected lighting in the home, as well as security considerations and other
pitfalls in this exciting new lighting landscape.
Collaboration and the Connected Home
Time: 4 – 5 p.m.
A team of well-known and highly respected ALA, American Society of
Interior Designers and Customer Electronic Design & Installation Association
member experts will exchange ideas and suggestions for putting today’s
coolest lighting and technology solutions into place in the easiest and best
Friday, June 23
Improving Lighting and Health for the Aging Population
Instructor: Terry McGowan, FIES, LC
Time: 11 a.m.. – 12:30 p.m.
Location: W TC 345, ALA Seminar Center
As the aging population expands, there is more need to learn about lighting
for baby boomers and the aging population and how to tailor products and
services to respond to their particular needs. Learn about the implications of
new research on lighting for vision and health, important related residential
lighting design standards, and more.
ALA Conference Program
to Cover Key Industry Topics
With the 2017 ALA Annual Conference in Vancouver, B.C., just four
months away, the committee has been hard at work developing
an unforgettable event. The conference will feature 11 hard-hitting, cutting-edge seminars; four thought-provoking featured
presentations; and numerous networking and team building
activities, including the resurgence of the popular round- table
This year’s educational programming and featured presentations
will highlight the key topics affecting the industry today.
Technology and the LED Revolution
Today, it is impossible to think about lighting without considering
the vast technical changes and enhancements occurring throughout
the industry. The ALA Conference Committee has placed a strong
focus on addressing these topics throughout the event. Jon Sayah,
president of Fleco Industries, will discuss LED lighting and the
emerging opportunities this technology presents. He will address
what we can expect in the next few years, how these changes will
affect the residential lighting business, and new opportunities and
potential business models the LED revolution offers.
Terry McGowan, FIES, LC, director of engineering and technology for
ALA, will join a panel of presenters to explore lighting in the emerging
connected home world. The blending of lighting and electronics in
homes is well underway and is changing the way residential lighting
products are designed, sold and installed. During this session, the
panel will delve into what ALA members need to know about the
technical aspects of connected lighting for their businesses.
Navigating the Digital World
It is only becoming more important for businesses to develop a
strong website and social media pages. Recent research by the
ALA BiNational Advertising and PR Program shows the majority of
consumers are starting the lighting buying process online, visiting
websites and social media pages for inspiration. This means it is
crucial for ALA members to be visible and active online.
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MAY/JUNE 2017 VOLUME 46 • NUMBER 9 americanlightingassoc.com
IN THIS ISSUE
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